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News

2025 MSRA Advanced Training Session

Updates from MSRA Advanced Training Workshop

January 21, 2026July 23, 2025

This year’s Advanced Training workshop was fantastic. It took place at the Heron Court Hotel with around 10 participants. Althea … Read more

Categories News Tags Althea McCourt, Events, Kenya, MSRA, training, Workshops Leave a comment
ESOMAR - Africa 2026 Conference - Nairobi Kenya

Annual ESOMAR 2026 Conference to be hosted in Kenya

September 17, 2025June 27, 2025

This is exciting news for the vibrant social and market research community throughout Africa. Why? 👀🧐 Because ESOMAR, the world’s … Read more

Categories News Tags Africa 2026, Conferences, ESOMAR, Events, Kenya Leave a comment
MSRA Training 2025 featured image

MSRA Market & Social Research Training 2025

January 22, 2026June 9, 2025

As one of the MSRA‘s founding members, the Directors and Senior Management at Infinite Insight are always keen on promoting … Read more

Categories News, Uncategorized Tags 2025MSRA, MSRA, training, Workshops
Media Focus group discussion females - 2024

Getting TV Programming Feedback From Kenyans before Launch

March 25, 2026October 10, 2024

Today’s mainstream media landscape is very competitive. You have major global brands from the Western world including a wide array … Read more

Categories News Tags Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, TV
Friends playing football in Somalia - via PixaBay

Conducting Quantitative Field Work in Somalia

February 4, 2026June 20, 2024

Greetings from Somalia! When we say that “We Know Africa!”, it reflects our deep, on-the-ground experience. Our staff work across … Read more

Categories News Tags field work, Naftali Waburi, Quantitative, Research in Somalia, Somalia, Travel
Workers at Djibouti port - via PixaBay

Conducting Quantitative Field Work in Djibouti

February 25, 2026May 24, 2024

We are always excited to conduct social and market research projects any where in Africa. Continuing with our project that … Read more

Categories News Tags Djibouti, field work, Naftali Waburi, Quantitative, Research in Djbouti, Travel
Hargesia, Somaliland - Project Briefing - May 2024

Conducting Quantitative Field Work in Somaliland

February 25, 2026May 20, 2024

Recently, our Senior Field Coordinator, Emmanuel Bita, was tasked to oversee a research project in Somaliland. His team on the … Read more

Categories News Tags Emmanuel Bita, field work, Hargeshia, Quant, Research in Somaliland, Somaliland, SomTel, Travel
Moderator leading a group discussion - via Pexels

Getting Consumer Insights from Kenyans

February 4, 2026March 19, 2024

This month, we completed a fascinating qualitative research project for a well known global manufacturer that has a stellar reputation … Read more

Categories News Tags Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, Smartphones
Kenyan woman with nice hairstyle - via Pexels

Getting Beauty & Hair Care Products Feedback from Kenyans

February 24, 2026February 13, 2024

Here’s an interesting research project that came across our desk a few weeks ago. The purpose was to obtain consumer … Read more

Categories News Tags Beauty Industry, Focus Group Discussions, Haircare Industry, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya
Economic Comfort Segments in Kenya

Update on Financial Comfort Segments – Kenya

August 13, 2025December 6, 2023

Background On a CATI project, sponsored by our partners, D3 Systems, we had the opportunity to insert a few questions … Read more

Categories News Tags CATI, Kenya Leave a comment
Bukavu, South Kivu DRC - via Pexels

Conducting Quantitative Fieldwork in the Democratic Republic of Congo

February 4, 2026September 12, 2023

Salutations de la République démocratique du Congo (RDC)! When we say “We Know Africa”, it reflects our deep, on-the-ground experience.Given … Read more

Categories News Tags DRC, Emmanuel Bita, Fieldwork, Quantitative, Research in DRC, Travel
A Maasai family in Kenya

Conducting Social Research on Reproductive Planning

February 20, 2026August 16, 2023

Recently, our company was tasked with a very important research project to gather opinions and perceptions in the area of … Read more

Categories News Tags Family Planning, Focus Group Discussions, Judith Musyoka, Kenya, Qualitative Research, Research in Kenya, Research in South Africa, South Africa
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