14th Annual MSRA Conference on AI
As a proud corporate member of the Marketing & Social Research Association (MSRA), our staff … Read more
News
Updates from MSRA Advanced Training Workshop
This year’s Advanced Training workshop was fantastic. It took place at the Heron Court Hotel … Read more
Annual ESOMAR 2026 Conference to be hosted in Kenya
This is exciting news for the vibrant social and market research community throughout Africa. Why? … Read more
MSRA Market & Social Research Training 2025
As one of the MSRA‘s founding members, the Directors and Senior Management at Infinite Insight … Read more
Getting TV Programming Feedback From Kenyans before Launch
Today’s mainstream media landscape is very competitive. You have major global brands from the Western … Read more
Conducting Quantitative Field Work in Somalia
Greetings from Somalia! When we say that “We Know Africa!”, it reflects our deep, on-the-ground … Read more
Conducting Quantitative Field Work in Djibouti
We are always excited to conduct social and market research projects any where in Africa. … Read more
Conducting Quantitative Field Work in Somaliland
Recently, our Senior Field Coordinator, Emmanuel Bita, was tasked to oversee a research project in … Read more
Getting Consumer Insights from Kenyans
This month, we completed a fascinating qualitative research project for a well known global manufacturer … Read more