Compliance with GDPR

The General Data Protection Regulation (GDPR) came into effect across the European Union in May 2018
Lacking data protection / data privacy legislation of their own, most African countries have decided to adopt and already implement GDPR - or to do so in the near future
In Kenya, the regulation has already been gazetted as of May 30th, 2018 (Kenya Gazette Supplement No. 66; Senate Bills)
Hence, across all of our areas of operation, Infinite Insight has opted for full compliance, regardless of whether legislation has been passed already or not:

All respondents will be asked to sign Informed Consent Forms, which allow for the contact details of their outlets to be entered into a data base to facilitate future marketing activities
Should data be made available to Third Parties (i.e. Parties other than the main commissioning client), a second consent form will be obtained

So, procuring informed consent form will meet the major criteria of implementing GDPR::

Opting in and consenting to sharing data does not diminish respondents’ right to revoke at any point, if data have been stored inappropriately (not anonymous) by an agency: