Our team of experienced researchers and moderators is well versed in carrying out
qualitative research projects.
- Focus Groups
- Mini Groups
- Brainstorming Sessions
- IDIs
- Paired IDIs
- Ethnographic Observations
- Cognitive Interviews
The Covid-19 pandemic led us to explore remote ways of doing qualitative research:
- IDIs on Skype
- Virtual FGDs on Zoom
- Virtual Dyads on WhatsApp
- Online Bulletin Boards on WhatsApp or Google Classroom
- “Auto-Ethnos” on any suitable platform
We will also use proprietary platforms, if provided by clients.
Watch our Video on YouTube here
Or read the full PDF pilot report here